CodeBug wins 2015 Elektra Consumer Product Innovation of the Year Award

Nov. 25, 2015, 1:14 p.m.

CodeBug won the Consumer Product Innovation of the Year award at last night's Elektra European Electronics Industry Awards 2015, hosted by comedian and writer Robin Ince at The Lancaster London hotel.

The annual Elektra European Electronics Industry Awards celebrate the achievements of individuals and companies across Europe, showcasing the finest new products, technology innovations and company performances of the year.

The Consumer Product Innovation of the Year award was sponsored by Avnet and decided by an online vote, which ran for several weeks on the Electronics Weekly website.

CodeBug wins 2015 Elektra Award

Dr. Andrew Robinson, CEO of OpenLX, who collected the award, said: “it's been a fantastic evening at the awards. We were thrilled that CodeBug was nominated alongside a number of really interesting new products, so to win is hugely rewarding and great recognition of all our efforts in getting CodeBug to market. We'd like to thank everyone who voted for us.”

About CodeBug

CodeBug is a cute, programmable and wearable device for teaching and learning coding and electronics, which retails for just £15 (inc. VAT). It's easy to program CodeBug using the www.codebug.org.uk website, which features colourful drag and drop coding blocks and an in-browser emulator, as well as tutorials and activities, such as scrolling your name or making a fruit keyboard. Designed to get kids into coding, CodeBug is also perfect for teachers, because it is so simple to use and no software or drivers need to be installed.

About OpenLX SP Ltd

Based in Oldham (Manchester), UK, OpenLX are passionate about creating high-quality, easy-to-use tech devices that make teaching and learning coding simpler and more accessible, as well as running coding workshops and generally getting people excited about computer programming. In addition to CodeBug, OpenLX are also the brains behind PiFace (the best-selling add-on for Raspberry Pi boards) and MicroStack.

About Avnet, Inc.

Avnet, Inc. is one of the world's largest distributors of electronic components, computer products and embedded technology, serving customers in more than 115 countries, with revenues of $27.9 billion for the fiscal year 2015.

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